Performance optimization in sports isn’t new. But a recent shift toward prioritizing athletes’ health, safety, and wellness—both physical and mental—has been seismic. Driving this change are …

ST. LOUIS — Phelan developed and patented in 2006 a new type of baseball bat due to his own experience with the modern type.

Nineteen years ago while hitting fungoes to his son, the bat flew right out of his hands, nearly hitting his son and leaving a mark on his hand.

That’s where the idea began. …